
“Better lives through
practical solutions”
Who we are
Sirron Group Holdings is dedicated to creating positive impact – supporting vulnerable communities through meaningful charitable initiatives while rewarding the hard work and commitment of our people and shareholders.
We deliver on this purpose by profitably manufacturing and distributing high-quality, sustainable products and equipment that set the standard for performance and reliability. Excellence in everything we do is not just a goal – it is fundamental to our operations.
Our brands aim to be recognised as the best combination of value and quality in Australia, backed by service and warranties that are second to none. Our ambition is to become the trusted first choice for every commercial and care organisation across Australia and New Zealand.
Our Mission:
Better lives through practical solutions.
Our Purpose:
To solve real customer problems with products that work.
Our Vision:
Shared success – with our people, partners and the causes we care about.
Our Promise:
We’ll do our best for you and be straight about it. We’ll deliver what works – and stand behind it.
By using our cleaning product tablets (Ditch3 for general and Solvables for automotive cleaning), you’re contributing to cleaning up our environment. One cleaning tablet = one LESS single-use plastic bottle in landfill. Another sustainability initiative by Sirron.
Single use plastic bottles replaced
Tonnes of plastic saved from landfill
The Values That Drive Us:
Customer success is our success
We tie our success directly to our customers. If it doesn’t move them forward, we rethink it.
We move
together
Unity and collaboration define us. Success is shared, or it doesn’t count. We win together.
We do what matters
We are intentional with our time and energy. We focus on outcomes that drive results for the industries we serve.
Problem-solving drives our success
We thrive on turning obstacles into opportunities. We are at our best when we solve.
Our Companies
Sirron Holdings Group is based in Caves Beach, just south of Newcastle in NSW.
At heart, we are a manufacturer of quality commercial dishwashing machines – but we have expanded our services to support the additional needs of the kitchens we serve. All this has developed over time while achieving a balance between ethical, environmental and economic outcomes.
The Sirron Holdings Group now encompasses hospitality companies Norris Industries, Zexa Chemical Solutions, Butler Equipment and Mahatmacane Finance.

NORRIS Built to last
Since 1954, Norris has been manufacturing & supplying busy kitchens in the hospitality industry with our exceptional range of commercial glass & dishwashers. Since 1989, our Australian owned, “built to last” dishwashers have been manufactured right here in Caves Beach NSW. Norris does more than manufacture and supply dishwashers, glasswashers and potwashers. Norris offers peace of mind on so many fronts: warranty, fair pricing, excellent technical support and service.
Zexa Chemicals Clean fast. Clean safe.
Combining the values of no harm, effectiveness, sustainability and innovation, the Zexa range consists of concentrates that reduce the storage space and shipping footprint commonly associated with chemicals used in hospitality, aged care, child care and animal care. Quality and relentless focus on customer service and product improvement provides peace of mind to everyone we serve. Using Zexa chemicals in your establishment can also lead to eligibility for extended warranty on Norris machines – read how at the zexa website
Butler Equipment Kitchen Smart
Whether you need brand new, rental or refurbished commercial catering equipment, Butler has you covered. Butler sources and ships appliances and supplies direct to your door, Australia-wide, taking the stress out of your search for the perfect item at the best possible price. That’s what peace of mind looks like – click here to explore the full Butler website.
Mahatmacane Hospitality Finance Fast. Flexible. Fair.
In a world where cash flow is everything, Mahatmacane Finance provides easy access to the commercial equipment you need – with less stress on the budget. With flexible terms from 12 months to 5 years and super-speedy application turnaround, there is a plan for everyone. Click here for more!
“We manufacture and market world firsts,
right here in Caves Beach NSW”
Greg Gates – Managing Director of Sirron Holdings Group
Sirron Holdings Group acknowledges the Aboriginal and Torres Strait Islander people, the traditional custodians of this country who cared for and nurtured this land and waters before us and those who now reside in this area. We recognise and respect the knowledge holders and community members of the Awabakal people and Elders past, present and future
